by Mark Mason on June 30, 2010
Everyone knows that I like Jimmy Brown -- but I was really blown away today by this post (reprinted here with Jimmy's permission).
In this post, Jimmy talks about how you can leverage the hype created by mega-launches like the PLF 3.0 launch this week. You can do that by serving the people that WANT the mega-guru $2000 product, but cannot afford it.
For example, I am sure that I could sell a $97 product called "Product Toss Forumla" during the PLF launch. Why? Because there are tons of people like me that want to know more about product launches but do not have the money (or time) for PLF.
Interesting idea, eh?
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by Mark Mason on June 30, 2010
Man oh Man! Finally back on the air (again).
In this episode of the MasonWorld Late Night Internet Marketing Podcast, we talk about the future of the podcast and we have a killer interview with Geoff Smith from TheGeoffSmith.com.
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In the podcast, I roll out the new MasonWorld Late-Night Internet Marketing Podcast Theme Song. I hope you like it. I had a blast creating the jingle with Geoff Smith (he did all the work).
If you have an iTunes account and are willing to take a second to leave us a favorable review in iTunes, that would be fantastic. You should be able to do that using this link.
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