Welcome to a page in the MasonWorld Internet Marketing Dictionary.
Want to add to one of the definitions below? Or perhaps something you were looking for was not here? Just leave a comment below. I hope you find this resource useful.
Regards,
Mark
Be an Early-Adopter
When it comes to business, the profits are often greatest in the earliest stage of a new technology or idea. As more people become privy to the idea or technology, competition increases and profits fall. Be an early adopter and make sure you get in with the profits are still large.
Be Flexible
When it comes to any business venture, flexibility is a virtue. Business owners who are too rigid often find themselves in a corner without any options. On the other hand, those who remain flexible ensure that they change with the time and the situation, so that they never end up cornered.
Be Patient
In addition to flexibility, patience is a business virtue. To see that this is true, spend some time on any Internet marketing forum. You’ll find people who have spent years chasing after and abandoning short-term goals with no success. You’ll also find patient business owners who have stuck with the same boring idea—but have used it to earn increasingly greater profits each year.
Bid on Freelance Marketing Assistants
Freelance marketing assistants can take an overburdened, but promising business and transform it into a growing, successful business. If you’re finding yourself too busy to accomplish everything, then you should consider hiring a marketing assistant using http://www.elance.com or http://www.guru.com.
Borrow Ideas from Other Sites
Coming up with marketing strategies is hard. This is precisely why you should focus on borrowing good strategies from other places before you try to come up with your own. You can do this by visiting top sites in your niche; and carefully observing how your competitor operates. In particular, examine the sales process in detail (i.e. how she gets leads, follows up with those leads, pitches to those leads, and closes sales).
Borrow Public Domain Content to Create Products
One of the hardest parts of running a successful business is creating new products. This usually involves careful planning, creative work, and execution. If you would prefer to rely on the effort of others, you can always use public domain content (i.e. content that is freely available for you to resell) as is or in re-bundled form as a product.
Borrow Techniques from Other Marketers
One of the best ways to learn about traffic generation is to observe those who do it successfully. You can do this by performing a search of the following form on Google: “link:<url>”. This will give you a list of sites linking to a site in question. You can then use this to reverse-engineer how each of these sites is generating traffic.
Broker Joint Venture Partnerships
Joint venture partnerships are the lifeblood of many successful businesses. They allow business owners who are skilled in one area to link up with business owners who are skilled in another. If you’re lacking a skill or a resource, such a traffic or marketing ability, then you may want to look for partners for your next launch.
Buy an Autoresponder Subscription
An autoresponder is a critical tool for Internet marketers. It enables them to build, manage, and market to an email list. If you don’t have an autoresponder subscription, you should get one soon. Consider http://www.getresponse.com or http://www.aweber.com.
Buy Banner Ads
Years ago, many Internet marketers concluded that banner ads were dead. But today, they’ve come back. And, for certain types of products, banner ads can be highly effective. Consider running a banner ad campaign. If you don’t already have a high-quality banner, you can get one by hiring someone on http://www.sitepoint.com or on http://www.elance.com.
Buy Ghostwritten Articles
If you want to use articles to promote your site, but don’t feel comfortable writing, you can always purchase them from a ghostwriter. Sites like http://www.elance.com and http://www.guru.com make it easy for you to purchase them from credible sources and for reasonable prices. Just remember to keep your project descriptions clear and detailed.
Buy Ghostwritten Reports
In addition to purchasing ghostwritten articles, you might also consider purchasing reports from ghostwriters. This will make the content-creation portion of your sales process painless.
Buy One-Way Links on High PR Sites
Today, sites like http://www.textlinkbrokers.com abound. These allow you to purchase one-way, inbound links on high-traffic, high-PR sites. These will improve your search engine ranking positions; and also generate some high-quality, direct click-through traffic.
Buy Private Label Content
In addition to ghostwritten content, you may also want to consider purchasing private label content. While this is usually sold to 10 or more people (and thus is not unique), it will also be much cheaper, which will allow you to purchase more of it.
0