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Mark
Why Giving Things Away for “Free” Isn’t Always Best
In many situations, giving something away for free many elicit a weaker response than if you sell it. This is because visitors may thing that “free” is synonymous with “low quality.” By attaching a small price to the product, you may actually be able to increase sales.
Why It’s Sometimes Best to Give Up
Persistence is important. It can get you through tough times. Yet, at some point, you must know when to give up and move on.
Why You Should Always Ask for a Second Opinion
No matter who tells you something is true, you should always ask for a second opinion. Even if the first person is an expert and the second is not, getting that second perspective could help you to broaden your perspective.
Why You Should Always Be Upfront with Customers
Being dishonest with your customers may yield profits in the short run, but as people catch on to you, it will only hurt your business. Be upfront with them from the beginning; and your relationship will only improve over time.
Why You Should Practice Positive Visualization
Positive visualization helps you to see where you and your business will be in one month, one year, or five years from now. It will help to guide your path and keep you on track.
Why You Should Test and Track Everything
Testing and tracking allows you to discern between things that work and things that do not. This is why it is so vital to your business. Next time you start a marketing campaign, remember to design it so that you can track everything.
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