I am planning to do a case study on JV Giveaways and report the results here.   You can help my by following along with the study and (more importantly) signing up for to be a JV partner.  This will give me the points I need to participate.  This will also give you an opportunity to participate in the giveaway and build your  list.  If you have never done a JV list-building event before, now is the time (because we can do it together).

This JV Giveaway Is Different

I've got to tell you the truth.   In the past, I have not been a big fan of JV giveaways.  They have the reputation of generating tons of un-targeted, unresponsive leads.   They also put you in a position of having to "give away" some of your list to participate.  But recently, I learned about a JV giveaway that sounded like it might be different -- it is being run by someone that I trust, has several big name A-list marketers on board, has the potential to save kids lives.

To give you an idea, here is a promotional graphic from the event:

Let me back up a second.

In a JV giveaway, internet marketers recruit other internet marketers to participate in a giant giveaway.  All of the participants do three things:  they recruit other marketers to participate (that is what I am doing now, by the way), they contribute items to the giveaway (more on this later), and they send traffic to the giveaway.

The JV Giveaway Promise

The idea is that many marketers send tons of traffic to the giveaway, and some of those prospects will see the free gift (or gifts) that you donated and decide to download it (or them).   To access the download, the prospect will need to opt-in to your list.  So, by participating, you hope to build you list.  (Note:  There are some cases where you might want to give something away without opt-in, but we will talk about that later.)

To get this to work, you need some heavy hitters in the mix.  So far, the giveway has over 100 participants planning to send traffic, including some big names you might recognize (Willie Crawford, Kevin Riley, Kathleen Gage, Jeff Herring, Lynn Terry, Bob "The Teacher" Jenkins, Maritza Parra, Nicole Dean, Sid Hale, Denise Wakeman, Dan R Morris, Roger Carr, Cindi Dawson, Joe Marsh, Karon Thackston, Paul Evans, Doug Hudiburg, Traci Knoppe, Doug Champigny, Mark Hendricks and David Perdew)

For this JV event, the goal is 1000 contributors and 100,000 "members" during the week that the event is live (next week - Aug. 20 to Aug. 27, 2010).  Amazing.  Hope his servers are up to the task.

And of course, if you are participating in this as a JV partner and you have One-Time-Offers (OTOs) or affiliate links associated with your opt-in, you can profit directly from the event.

The organizer usually benefits in a couple of ways.  First, the organizer can (and usually does) require and opt-in to get to the give-away in the first place.    Secondly, the organizer can place offers inside the software that runs the giveaway (these days, giveaways are completely automated).  This particular giveaway has a lot of those (see the postscript at the end of this post).

Saving Kids Lives

In this giveaway, the organizers intend to collect donations for Dr. Mani.  In fact, the literature indicates that all the proceeds from the front end of this effort go to Dr. Mani's CHD Foundation.

That is one of the things that made this interesting for me.  I have donated money to Dr. Mani before.  He is quite an amazing guy.

If you don't know about Dr. Mani, this guy basically uses internet marketing as a way to fund open heart surgery for kids that can't afford it.

Here's a one paragraph comment from Mark Joyner in the forward to one of Dr. Mani's books:

"To hold this (book) up as the measure of the man is a great disservice to one of the greatest men now walking the earth...What makes Dr. Mani great is the way he has leveraged his info- preneurship...  He doesn't make a big fuss about it, but he uses the funds he raises with his entrepreneurial endeavors to save the lives of children who really need it. He is a heart surgeon who has dedicated his life to providing heart surgery to children who cannot afford the costs."

Join As A JV

So, here is what I would like you to do. 

Thing one: Stay tuned and follow along.  I plan to see if this "really works" to drive traffic to my list.  I also plan to report all of the details to you.

Thing two: participate.  If you sign up as a JV partner, you can easily add a giveaway and participate.

Your participation under my signup link will give me "points."  These points give me a higher priority in the giveaway, and make it more likely that this will be a decent case study.  So, even if you are not sure that you want to participate, signing up would help (it's free).

Oh -- and don't forget that you can help save kids lives by participating.  This fact is part of the reason that I decided to do the case study.  So, if you are on the fence, you can use that as your excuse.

Thanks -- look for my next post about setting up my giveaway items tomorrow.

PS -- If you do sign up, you'll immediately see a couple of OTO asking you to upgrade your JV account.  I did upgrade my account ($17), but there is no reason for you to do that unless you want to contribute multiple gifts.

Also, you will see some OTO's in the back end software.  Again, just ignore those (but pay attention to the marketing).  I'll be talking about that part of the JV Giveaway magic in a future post.

Throughout our lives, we repeatedly hear that hard work is the key to success. But sometimes it isn’t. In some cases, working harder and longer hours won’t bring you closer to your goal; it will only move you further away from having perspective—and it will only sap your energy further.

So make sure you take breaks. Take some time to step away from your goal, re-think it, and decide whether it is truly something you want to accomplish. And, better yet, take some time to thing of other things, too. If you let your goal completely dominated all aspects of your life, you may find yourself drained and unable to continue.

Join us! Every Monday morning at 6AM Central Time we publish the motivational tip of the week. Each week we offer a short simple motivational tip to help you in your business. If you like this, you can check out our other Articles On Motivation.

Now, one of things that I do and one of the things that I think it is absolutely critical for part time internet marketers is that you need to work on your business every day. Habits that you form as a part time internet marketer are the most important tools that you’ll have in your business.

The first habit that you develop should be that you work on your business every day. Not a day goes by literally that you don’t do something on your business. Now, maybe you make an exception for Sunday, because of your religious preferences, but what I mean is there’s not a day that goes by where you go, “I just don’t feel like working on this today. I’m going to just watch Grey’s Anatomy instead.” You have to avoid that.

You need to make consistent progress and stay motivated. One day will turn into two days, and before you know it a week and a month will have gone by and your dream will be sitting on the couch with you watching the latest episode of Private Practice.

The other reason, and this sounds very much like a Tony Robbins thing, but I absolutely promise you this is true, if you keep the project that you’re working in front of you in your conscious mind you’re subconscious mind will offer you up solutions. This is where these ideas come from that people have in the shower and while they’re brushing their teeth.

You put these ideas in front of your conscious mind all the time, whatever problem it is you’re working on in your business, whatever course it is you’re trying to develop or information product or website and you run into problems that you’re conscious mind can’t solve, your subconscious mind will continue to work on those even when you’re not aware of it and it will present solutions for you.

If it’s out of sight it will be out of mind and you won’t get that benefit of having that subconscious mind working for you. A lot of research on that, don’t take my word for it, go check it out. That’s a really powerful way to get work done.

Another thing that I tell people that’s really important is internet marketing is a marathon, it is not a sprint. You need a strong steady consistent pace for a long distance in order to win in internet marketing. It’s definitely a marathon and not a sprint.

If you adopt this very important habit of working on your business every day without fail, one thing is that you’ll accidentally accomplish more than you think. There will be a couple of days in there where you’ll intend to work a little bit and you’ll work a lot, or you’ll get lucky and be online at the right time to get something accomplished. Whatever it is, I don’t know what it’s going to be. Things will land, as we say in Texas, jelly side up. It will be good for you to work on this every day.

This has been another post in our Part-Time Internet Business Series at MasonWorld.com, where we build successful internet businesses one night at a time.

Another thing you need is you need routines. I live in Allen, Texas, there’s a famous Olympic gold medal gymnast that lives here and she grew up in a gym down the street from me and I know these gymnasts they have these crazy routines and they show up at the gym every day.

You need to have similar routines. At the same time every day if you can you need to be working on your business. For me, that’s every night. That’s why my branding is around this idea of late night internet marketing. I’m recording this at 1:46 AM and I got started around 10:00. I got a head of steam, so here I am still going at almost 2:00 in the morning.

I also like to catch a little work on my internet business while I’m getting the kids ready for school between 6:00 and 6:30. That’s an excellent time for me to answer email over breakfast and do a little social media promotion.

The other thing I’ll say to you in terms of routines is you need to establish the routine of balancing your business activities. This is another thing that Jimmy D. Brown taught me. You need to make sure that you’re not only working on the easy things or the thing that you like.

Maybe you really like creating content, but you hate promoting. Maybe you really like social media, but you hate article marketing. Maybe you really like this and you hate that. The thing about internet business is that you need to have a balanced approach.

The thing about part time internet marketers is it’s really easy to fall in this trap of, “I’ve only got an hour, so I’m going to pick the thing that I want to do, not necessarily the thing that I need to do.” So, it’s very important that you have this balanced approach. The example I have here is that you don’t need to just create content or products, but you also need to drive traffic, so that’s kind of an idea of having a balanced approach.

You have to do it even if you don’t want to. One strategy for that is do the thing you don’t want to do first, so you get that out of the way. Then when you’re running out of steam you can turn your attention to the thing you really wanted to do anyway and a lot of times that will have the effect of helping you work a little bit longer.

The other thing I’ve got to tell you, social marketing is a business killer if you don’t manage it correctly. So, limit your social marketing to specific time windows. Do not spend your entire day on forums, reading blogs, and tweeting about what you had for breakfast. Don’t do that. Have a plan for those things, spend a finite amount of time, get it done and get out.

This has been another post in our Part-Time Internet Business Series at MasonWorld.com, where we build successful internet businesses one night at a time.

When it comes to accomplishing your goals and staying motivated, it is important to employ “commitment devices.” A commit device is any strategy that will give strong incentives to adhere to your commitment, even when there is no third party enforcing that commitment.

One good commitment device you can employ is to get others involved in your goals. Tell them about your goals; and tell them what you’re going to accomplish and when you’re going to do it.

Now, when you’re attempting to accomplish your goals, you’ll have a built-in mechanism reinforcing your efforts: shame. If you fail to accomplish what you set out to do, you’ll have to report this to others; and look stupid as a result.

Join us! Every Monday morning at 6AM Central Time we publish the motivational tip of the week. Each week we offer a short simple motivational tip to help you in your business. If you like this, you can check out our other Articles On Motivation.