I have been working on sales copy a lot lately, so I thought I would post a useful summary of the 15 most important elements of a sales page. This list is adapted from an excellent two-hour lecture presented as part of Aaron Aaber's free mentoring course over at ... Continue reading.

My buddy Arron Abber at FullTiltBlogging.com is giving away a couple of free memberships to his great membership site, LifeFoc.us.  I love the concept of the site.  LifeFocus is all about getting more out of life, and Aaron is dishing out the free memberships this month.  Check it out before ... Continue reading.

Be sure and check out my Big Mac Guarantee at the end of this post. I grew up with the Beatles. Actually, the Beatles had long since broken up when I grew up, but I loved them anyway. I had all of their albums (in vinyl). Now I ... Continue reading.