I have been working on sales copy a lot lately, so I thought I would post a useful summary of the 15 most important elements of a sales page. This list is adapted from an excellent two-hour lecture presented as part of Aaron Aaber's free mentoring course over at ... Continue reading.

Man, Time Flies.... Well, it has been almost a month since I did a trial launch of my first product, Niche Adsense Themes for WordPress.  Two weeks ago, I started a post series talking about the lessons learned in doing my first digital project launch.   A few days later, I offered ... Continue reading.

I have mentioned how much I like Caroline Middlebrook's blog before. Caroline's eBook on building niche sites in WordPress inspired my current "Niche Super-Site case study." It's inspiring to watch her progress because she is doing what I want to do -- having success making money on line ... Continue reading.