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Using Opt-Ins to Increase List Subscriptions

by Mark E. Mason on November 18, 2008

I have written a lot recently about the importance of mailing lists. Last Friday, in fact, I explained about how I had been working on a lightbox solution for optins using the You Can't Block This script. The only problem is that I have been worried about bugging my normal readers and tarnishing my brand.

Sure enough, I got this thoughtful comment from a loyal reader (Alex The Big Blogger):

I’m not a fan of Popups, I consider them a little bit spammy, although I’ve tested them out on my own blog and I too have seen good results. I’ve made them with Aweber and set a delay to the apparence. On this way the visitor fisrt starts reading the post and then he gets the popup. Getting a popup as the first thing when i come to a site sets me up and makes me walk away.

That is exactly what I am worried about -- but I like the idea of a delay.

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List Of Article Directories Expanded To Over 400

by Mark E. Mason on October 15, 2008

Several weeks ago, I announced my new Article Directory Ranking List. It that time, I had a few dozen directories listed -- and I was focused on the directories that I personally considered to be the best.

Now, the Article Directory List has been expanded to include over 400 Article Directories -- all ranked by Alexa and Google PR using my "special algorithm." The ranking algorithm takes the log of the Google Page Rank +2 and multiplies it times 10,000 over the Alexa score, then adds an offset. This results in a number that ranges from about zero to around 100.

Anyway, check it out and let me know what you think.

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Drive Crazy Amounts Of Traffic To Your Site

by Mark E. Mason July 28, 2008

Free Stuff I’m really into Free Stuff lately, so I had to share this with you. When I first got started in Internet Marketing in 2007, one of the first things that I found was a new blog with a large and growing following by a Brit named Caroline.  Something about her transparent style captured [...]

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Conn Creaming Cow: Comm Contributes Classroom Course

by Mark E. Mason May 29, 2008

I think most of you are probably aware of the contest that Garry Conn is running against John Cow. Basically, the two of them are in a death match to build and sell the best blog in one month. The winner is the site that sells for the most on SitePoint.com.  Participation in this contest [...]


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Cloaking Links: Why Bother

by Mark E. Mason May 26, 2008

I hear a lot of debate in the internet marketing community about whether or not to cloak links. Usually, the discussion about cloaking links is motivated by discussions of commission theft and other issues. Often, the people that are talking to you about commission theft are also trying to sell you some link cloaking solution, [...]

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Breaking Down the Magic of Social Media in a Web 2.0 World

by Mark E. Mason April 2, 2008

On April Fool’s Day, I was reminded about the power and magic of social networking. Of course, there has been a lot of discussion over the last few years about “Web 2.0.” Now a media buzzword, “Web 2.0″ is usually taken to mean anything that promotes social networking and collaboration. This can include social networking [...]

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Easter Egg Contest

by Mark E. Mason March 24, 2008

There has been a cool contest going on over at Caroline Middlebrook’s blog. I really like her stuff, so I am playing along. From an internet marketing standpoint, this is very clever. This contest causes you to do two things — dig through all of Caroline’s old content and create links to that content. This [...]

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Caroline Middlebrook’s Stumble Email Course Contest

by Mark E. Mason March 7, 2008

I have mentioned how much I like Caroline Middlebrook’s blog before. Caroline’s eBook on building niche sites in WordPress inspired my current “Niche Super-Site case study.” It’s inspiring to watch her progress because she is doing what I want to do — having success making money on line without going down the “snake oil path.” [...]

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